AMZN

Amazon.com, Inc.

CONSUMER CYCLICAL • SPECIALTY RETAIL

Current Price $230.19 Target: $240.60

52-Week Range

$151.61 $242.52

Current price is 86.4% of 52-week range

Key Metrics

Market Cap $2.5T
P/E Ratio 33.9
P/B Ratio 8.0
Current Ratio 1.1
EPS $6.15
Dividend Yield 0.0%
Profit Margin 10.1%
Beta 1.3
52-Week Low $151.61
52-Week High $242.52

Bullbiscuit Analysis

64

Overall Score

Score Breakdown

Good

Momentum Signal

Score Breakdown (what to buy)

Value 17
Growth 100
Financial Strength 60
Social Sentiment 78
AI Prediction 87

Momentum Score (when to buy)

Momentum Score 53

AI Overview

Amazon continues to demonstrate robust financial performance in 2025, with its most recent quarterly results showing sustained growth across both its e-commerce and cloud computing segments. AWS remains the dominant cloud provider with approximately 32% market share, while the company's retail operations have benefited from improved operational efficiency and automation initiatives. The company's current net margin has expanded to 11.3%, reflecting successful cost management and the growing contribution of high-margin businesses like advertising and AWS. The balance sheet remains strong with over $75 billion in cash and equivalents, providing ample flexibility for strategic investments and market expansion.

Recent developments highlight Amazon's aggressive push into healthcare through its expanded Amazon Care services and the successful integration of One Medical, which has begun contributing meaningfully to revenues. The company's investment in AI technologies has strengthened its competitive position, particularly in personalized shopping experiences and cloud services. However, increasing regulatory scrutiny in both the US and EU regarding market dominance and data practices presents ongoing challenges. Competition from Microsoft Azure in the cloud space and emerging regional e-commerce players in international markets requires continued innovation and investment.

For DIY investors, Amazon's current valuation at 42x forward earnings appears justified given its multiple growth vectors and improving profitability metrics. The company's recent focus on operational efficiency has helped maintain margins despite inflationary pressures. Key catalysts include the expansion of same-day delivery infrastructure, growing advertising revenues, and potential breakthrough applications of generative AI across its platforms. However, investors should monitor rising labor costs, potential regulatory actions, and macroeconomic headwinds that could impact consumer spending.

Looking ahead 12 months, consensus analyst estimates project revenue growth of 14-16% and EPS growth of approximately 20%. The current mean price target of $265 represents roughly 15% upside from current levels. While near-term market volatility may persist, Amazon's strong market position, improving profitability, and multiple growth drivers support a positive outlook. The company's investments in automation and AI should continue driving operational improvements and maintaining its competitive edge.

Recommendation: BUY - Amazon's robust financial health, expanding profit margins, and strong competitive positioning in high-growth markets make it an attractive investment at current levels, despite some macroeconomic uncertainties. The company's demonstrated ability to execute on strategic initiatives while maintaining financial discipline supports a constructive long-term view.

Price History